Self-Service Technology- Allowing Individuals to Transact without Sales Representative


Global Self-service Technologies Market: Overview

Self-service technologies are a wide range of technologies that allow individuals to carry out various transactions without the involvement of an actual sales representative. The increasing R&D in automation, remote management, and wireless communication has helped the global self-service technologies market expand rapidly in the last few years. Sustaining R&D in these fields is crucial if the global self-service technologies market is to further expand in the near future. Efforts to do the same have been undertaken by several major players in the global market. This is anticipated to drive the global self-service technologies market in the next few years.

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Global Self-service Technologies Market: Drivers and Restraints

The proliferation of the retail and BFSI sectors in recent years has been the major factor driving the global self-service technologies market. Accommodating the manpower to handle the wide range of financial services is becoming increasingly difficult in the growing BFSI sector. This has resulted in the widespread network of ATMs. Modern ATMs are more than just cash dispensation units; they allow a customer to perform a wide range of financial services with the help of digital banking. The spread of wireless and remote services has thus benefitted the global self-service technologies market immensely.

The expansion of the retail industry has been aided by the growing installation of kiosks. Kiosks are particularly popular for ticketing, since the process can easily be done without the involvement of any reps. This also reduces the manpower required to man a particular complex, which can result in higher profit margins for the operator over a longer period. Vending machines are the third popular type of self-service technology used on a large scale around the world. It allows customers to purchase small objects by making a payment into an automated machine. Vending machines are also becoming increasingly popular around the world, due to the ease of operating them and the large amount of food and beverages they can dispense without any human intervention at all.

Global Self-service Technologies Market: Competitive and Geographical Dynamics

The global self-service technologies market is marked by the high bargaining power of suppliers compared to that of buyers. The need for advanced technology has led to suppliers playing the major role in the global self-service technologies market. Suppliers have been further aided by the high capital cost of establishing a foothold in the market, which restricts the entry of new players. The stringent regulations governing the self-service technologies industry, which are necessary due to the potentially high value of transactions carried out through self-service technologies, also reduce the number of new entrants in the market. However, while the suppliers hold the upper hand in the global self-service technologies market, the market is not devoid of competition. Players are continuously vying to incorporate advanced mechanisms in their self-service products to gain a dominant market share.

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